How To Find Common Ground With Buyers

Table of contents:

How To Find Common Ground With Buyers
How To Find Common Ground With Buyers

Video: How To Find Common Ground With Buyers

Video: How To Find Common Ground With Buyers
Video: Finding common ground | Brian Wiley | TEDxFSCJ 2024, November
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For the seller, the ability to communicate and find points of contact with customers is the key to successful business. This skill needs to be learned from day to day in order to achieve certain results. Communication strategies are also worth remembering.

How to find common ground with buyers
How to find common ground with buyers

Instructions

Step 1

Maintain eye contact with your customer. This, first of all, inspires confidence in you, and also helps to understand what your client is concerned about. Forget about other people and extraneous tasks. Don't answer phone calls. Be extremely collected when listening to the client's position. Try to notice the non-verbal component: facial expressions, smiles, gestures, looks, etc. Remember that the salesperson is a great psychologist.

Step 2

Observe negotiating etiquette. Try not to interrupt your conversation partner. You need to understand what he wants. Only then can you give a constructive reasoned answer. If he says he is unhappy with something, try to find out what it is. Do not take criticism of a company's products or services personally. This can create negative emotions. If he needs something, tell him that you can provide it.

Step 3

Translate any harsh negative statement into a positive one. If your client says something like, "Your phone calls are just ugly answered." In this case, you'd better rephrase this statement as follows: “So you mean to say that the operator was unable to satisfy your request? Well, in this case, it is worth considering your request again, but in more detail."

Step 4

Have restraint and calmness in any situation with a buyer. He is always right. Remember this golden rule of business. Smile and respond positively and energetically. Show by all means that any problem can be solved. Take care of the customer every second of the conversation. And he will definitely appreciate your efforts. What matters is not what you say, but how you do it.

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