A presentation is a video accompaniment of a report that allows you to illustrate its content in an accessible and visual form. Usually, to conduct it, you need additional equipment - a computer and a projector, as well as a file containing this presentation. This form of presentation of information is becoming especially popular, since it allows you to better convey to the listener the ideas and provisions contained in the report.
The presentation, recorded in the form of a file on an electronic carrier, allows you to repeat your report at any time and confirm its provisions with any amount of illustrative material. At the same time, you do not need to carry paper posters, drawings, graphs, tables and diagrams with you - you just need to run the presentation on special software. The presentation serves as a kind of advertisement, having absorbed the totality of all supporting documents. If you want to familiarize its viewer with new products, products or services, then you simply cannot think of a better way to advertise them. But, in fact, this is not only a presentation of a new product and service, it is a presentation of your company using high technologies to attract customers and clients. When preparing a presentation, it is necessary to take into account the peculiarities of human psychology and perception. Try to replace all lists and tables with charts, graphs and diagrams. Consider the size of the fonts used, the colors. In addition to the presentation function, your report and video illustration of it are intended to give the audience new information and prove its reliability. When working on a presentation, its general concept should not be an answer to the question “About what?”, But an answer to the question “Why?”. It's just that information about the subject will give little to the audience, your task is to inspire them with its help that this subject is vital to them and to arouse their desire, if not to acquire it, then at least to get acquainted in more detail. The presentation should motivate its listeners to action, only in this case it can be considered a success. Carefully analyze the material you want to submit and select only those that will help those who watch it to make a decision that does not contradict your conclusions. If you develop a presentation also taking into account the characteristics of the audience in which you will speak, then you will undoubtedly achieve the goal that you are pursuing and convey your message to all listeners.
